• Sears clothing fifty years ago

    From JAB@21:1/5 to All on Sat Oct 21 13:07:26 2023
    https://pbs.twimg.com/media/F8-roi_WUAAe5X9.jpg

    @BeschlossDC

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  • From Mike Spencer@21:1/5 to JAB on Sat Oct 21 19:29:10 2023
    JAB <[email protected]d> writes:

    https://pbs.twimg.com/media/F8-roi_WUAAe5X9.jpg

    And in the Sears catalog fifty years ago, the women modeling 2-piece
    bathing suits had their navels airbrushed out of the photos.

    --
    Mike Spencer Nova Scotia, Canada

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  • From JAB@21:1/5 to [email protected] on Sat Oct 21 20:47:13 2023
    On 21 Oct 2023 19:29:10 -0300, Mike Spencer
    <[email protected]e> wrote:

    airbrushed out of the photos

    Pre 1970s perhaps for Sears.
    ======================================



    The National Legion of Decency pressured Hollywood to keep bikinis
    from being featured in Hollywood movies.[100] The Hays production code
    for US movies, introduced in 1930 but not strictly enforced until
    1934, allowed two-piece gowns but prohibited navels on screen.[101] ........................

    In reaction to the introduction of the bikini in Paris, American
    swimwear manufacturers compromised cautiously by producing their own
    similar design that included a halter and a midriff-bottom
    variation.[105] Though size makes all the difference in a bikini,[106]
    early bikinis often covered the navel. When the navel showed in
    pictures, it was airbrushed out by magazines like Seventeen.
    Navel-less women ensured the early dominance of European bikini makers
    over their American counterparts.[107] By the end of the decade a
    vogue for strapless styles developed, wired or bound for firmness and
    fit, along with a taste for bare-shouldered two-pieces called Little
    Sinners but it was the halterneck bikini that caused the most moral
    controversy because of its degree of exposure. So much so as bikini
    designs called "Huba Huba" and "Revealation" were withdrawn from
    fashion parades in Sydney as immodest.

    https://en.wikipedia.org/wiki/History_of_the_bikini

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